A rebrand for one of APAC’s leading system integration companies. Bravo worked closely with the management team to develop a brand strategy, tone of voice and visual identity that present IP-Tribe as an innovative system integration company, positioning the brand as a pioneer of modern life.

Keeping the company’s future-facing outlook at the heart of the identity, we introduced the brand idea of ‘The Guardian Of The Future’, which has been applied throughout all aspects of the identity. A succinct line was also introduced, translated from the brand idea to act as a public-facing tagline for IP-Tribe: ‘Bring The Future Forward’.

The new logo is a customised logotype, distinguished by its dynamic corner slants, symbolising progress and cutting-edge technology. The fluid joints within the design epitomise the seamless connections IP-Tribe creates for its clients.