PROJECT

Bibik Violet

INDUSTRY

Food & Beverage

SUMMARY

An all-day Peranakan café evoking the warmth of your favourite bibik’s home.

Scope of Work

Strategy, Brand Identity, Art Direction, Packaging, Website

Bibik Violet is an all-day Peranakan café and bakery that brings Singapore’s heritage cuisine into the everyday. For decades, Peranakan food has been framed either as fine dining or as hawker food, with nothing in between representing the everyday home-cooked dishes. Bibik Violet redefines it as generous, eclectic and warm. Located in the century-old Temasek Shophouse, it brings heritage to a new generation. Both soulful and social media-ready, it sets a new benchmark for what a cultural café can be.

“Preserving culture through food is about memory, belonging, and the stories that connect us,” says Violet Oon Group CEO Tay Yiming. “With Bibik Violet, we wanted to create a space that feels casual and inviting, like dining at your favourite auntie’s home, where laughter fills the air and there’s always something delicious to eat.”

Food and design are treated as one. Everyday bakes such as orange sugee cake, kaya toast and Nyonya kuehs sit alongside packaging and retail items designed as keepsakes, extending the café into homes and turning food into memory. The tone of voice is witty, generous and sincere, speaking like a favourite auntie, through storytelling, personal notes and thoughtful gestures.

Heritage doesn’t have to be precious to be powerful, and by designing Bibik Violet as a lived experience, Bravo honours the Peranakan spirit in its most generous, everyday form.

The identity reflects the spirit of Bibik: curious, playful and down-to-earth. Bold tropical colour palettes, expressive typography and eclectic motifs avoid clichés while staying rooted in Peranakan culture.

Bibik Violet demonstrates that heritage is not preserved behind glass but lived in full colour. Cultural expression can be rooted and refreshing, setting a new standard for how cafés can carry culture forward without losing relevance. Blending tradition with generosity and wit, challenges the notion of heritage as static and demonstrates that identity, when designed with sincerity, can feel both timeless and contemporary.

Great brands start with great conversations. Let’s chat, coffee’s on us. info@bybravo.co.

Copyright © 20102025 Bravo Creative. All Rights Reserved.

Great brands start with great conversations. Let’s chat, coffee’s on us. info@bybravo.co.

Copyright © 20102025 Bravo Creative. All Rights Reserved.