PROJECT
Reebok Aztrek
INDUSTRY
Lifestyle, Fashion & Retail
SUMMARY
A blast from the past—this 90s-inspired seeding kit channels retro VHS vibes with neon colours and nostalgic graphics.
























Unboxing these sneakers is like stepping into a time machine, with every detail meticulously crafted to evoke that nostalgic 90s feel. From the slipcase to the labels, the kit is a perfect blend of vintage flair and modern style, appealing to both longtime Reebok fans and new enthusiasts. This project isn't just about the shoes; it's about celebrating a cultural era, making the Reebok Aztrek Seeding Kit a standout piece in any collection.
Unboxing these sneakers is like stepping into a time machine, with every detail meticulously crafted to evoke that nostalgic 90s feel. From the slipcase to the labels, the kit is a perfect blend of vintage flair and modern style, appealing to both longtime Reebok fans and new enthusiasts. This project isn't just about the shoes; it's about celebrating a cultural era, making the Reebok Aztrek Seeding Kit a standout piece in any collection.












Scope of Work
Art Direction, Packaging